Outdoor Recreation Alliance

Capital Campaign Readiness Study

Outdoor Recreation Alliance, located in LaCrosse, Wisconsin, Board of Directors began exploring the idea of the Trail Farm project with a fundraising campaign to build the next phase of its vision for land ownership and management. The first step required purchasing 277 acres of farmland one mile east of La Crosse in Shelby, Wisconsin to build a Community Trail Farm. A campaign readiness study was conducted to determine the feasibility of a $6M capital campaign.